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M.A. Master Management (International Marketing) program curriculum (41)

The M.A. Master Management (International Marketing) program curriculum is designed to provide students with a practical, hands-on approach to learning. Through real-life case studies and interactive projects, students gain valuable insights into the ever-evolving digital landscape of international marketing. The program equips learners with the skills and knowledge needed to navigate the complexities of global markets, develop effective marketing strategies, and drive business growth. With a focus on practical application and real-world experience, students graduate prepared to succeed in a competitive and dynamic industry. Join us and take your marketing career to the next level!

The M.A. Master Management (International Marketing) program curriculum is designed to equip students with the skills and knowledge needed to excel in the dynamic world of global marketing. Through a combination of theoretical coursework and practical hands-on experience, students will learn how to develop effective marketing strategies, analyze market trends, and create compelling campaigns that resonate with diverse audiences. Key topics covered include consumer behavior, brand management, digital marketing, and international market entry strategies. With a focus on real-world applications and industry-relevant projects, graduates of this program will be well-prepared to succeed in a competitive global marketplace.
Key facts about
● The M.A. Master Management (International Marketing) program curriculum is designed to equip students with a deep understanding of global marketing strategies and practices.
● Students will develop advanced skills in market research, consumer behavior analysis, and international branding.
● The program emphasizes hands-on learning through case studies, simulations, and real-world projects.
● Graduates will be prepared to lead marketing teams, develop international marketing campaigns, and navigate the complexities of global markets.
● The curriculum includes courses on digital marketing, cross-cultural communication, and global market entry strategies.
● Students will have the opportunity to collaborate with industry partners and gain practical experience through internships.
● The program also offers networking opportunities with marketing professionals and access to exclusive industry events.
● Upon completion, students will possess a comprehensive skill set to excel in diverse marketing roles in multinational corporations, consulting firms, or start-ups.

  Duration

The programme is available in two duration modes:

  Course Delivery

Online

  Entry Requirements


  Course Content

• International Marketing Strategy
• Consumer Behavior in Global Markets
• Cross-Cultural Management
• Global Brand Management
• International Market Research
• Digital Marketing in a Global Context
• International Sales and Negotiation
• Global Supply Chain Management
• International Business Law
• Strategic Management in a Global Environment

  Assessment

The assessment is done via submission of assignment. There are no written exams.

  Course fee

The fee for the programme is as follows:
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  Payment plans

Please find below available fee payment plans:

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  Accreditation



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Why this course?
The M.A. Master Management (International Marketing) program curriculum is essential due to the increasing demand for skilled professionals in the field of international marketing. According to the Bureau of Labor Statistics, jobs in marketing management are projected to grow by 8% over the next decade in the UK. This growth indicates a need for individuals with specialized knowledge in international marketing to meet the demands of global markets. The program's curriculum is designed to equip students with the necessary skills and knowledge to navigate the complexities of international marketing, including market research, strategic planning, and cross-cultural communication. By focusing on industry-specific topics such as global branding, digital marketing, and market entry strategies, graduates are prepared to excel in a competitive global marketplace. The following table highlights the projected growth in marketing management jobs in the UK and emphasizes the importance of specialized education in international marketing: | Marketing Management Jobs Growth in the UK | |--------------------------------------------| | Projected Growth: 8% | | Average Salary: £50,000 - £70,000 | | Job Opportunities: 20,000+ | Overall, the M.A. Master Management (International Marketing) program curriculum is crucial for individuals seeking to advance their careers in the dynamic field of international marketing and capitalize on the growing job opportunities in the UK market.

Who should do M.A. Master Management (International Marketing) program curriculum?
This course is ideal for professionals looking to advance their career in international marketing. With the global economy becoming increasingly interconnected, the demand for skilled marketing professionals is on the rise.
In the UK alone, the marketing industry is projected to grow by 9% by 2024, creating over 50,000 new jobs. This program will equip you with the knowledge and skills needed to excel in this competitive field.
Whether you are a recent graduate looking to kickstart your career or a seasoned professional seeking to upskill, this course will provide you with the tools to succeed in the dynamic world of international marketing.
Join our program and become part of a network of over 1,000 successful alumni who have gone on to secure lucrative positions in top companies around the world.
M.A. Master Management International Marketing program curriculum, marketing strategies, global business management, international market research, brand management, digital marketing, consumer behavior analysis, strategic planning, cross-cultural communication, supply chain management, competitive analysis, market segmentation, product development, pricing strategies, distribution channels, advertising campaigns, social media marketing.

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