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Innovation techniques in MA Marketing and Innovation curriculum (18)

Immerse yourself in the dynamic world of marketing and innovation with our MA program. Our curriculum is designed to equip you with practical skills and insights to thrive in the fast-paced digital landscape. Through hands-on techniques and real-life case studies, you will learn how to drive innovation and create impactful marketing strategies. Whether you're a seasoned professional or just starting out, our program will challenge you to think creatively and strategically. Join us and unlock your potential to lead in the ever-evolving world of marketing and innovation.

Discover cutting-edge innovation techniques in our MA Marketing and Innovation curriculum. Dive into hands-on projects, case studies, and real-world simulations that will challenge and inspire you. Learn how to develop innovative marketing strategies, create disruptive products, and drive business growth in today's fast-paced market. Our expert faculty will guide you through the latest trends and technologies, equipping you with the skills needed to succeed in the ever-evolving business landscape. Join us and unlock your potential to become a leader in marketing and innovation. Take the first step towards a rewarding career by enrolling in our program today!
Key facts about
● The MA Marketing and Innovation curriculum incorporates cutting-edge innovation techniques to equip students with the skills needed to thrive in today's rapidly evolving business landscape.
● Students will learn how to apply design thinking, agile methodologies, and disruptive innovation strategies to drive growth and create competitive advantage.
● The program emphasizes hands-on learning experiences, including real-world case studies and industry projects, to ensure students are well-prepared for the demands of the marketing and innovation industry.
● By mastering these innovation techniques, students will be able to identify market opportunities, develop innovative products and services, and effectively communicate their value proposition to target audiences.
● The curriculum also covers topics such as market research, consumer behavior, branding, and digital marketing to provide students with a comprehensive understanding of the marketing and innovation landscape.
● Graduates of the program will be well-positioned to pursue careers in marketing, product development, innovation management, and entrepreneurship, among other exciting fields within the industry.

  Duration

The programme is available in two duration modes:

  Course Delivery

Online

  Entry Requirements


  Course Content

• Design Thinking
• Lean Startup Methodology
• Blue Ocean Strategy
• Open Innovation
• Disruptive Innovation
• Agile Project Management
• Customer Journey Mapping
• Value Proposition Design
• Business Model Innovation
• Creativity and Innovation Management

  Assessment

The assessment is done via submission of assignment. There are no written exams.

  Course fee

The fee for the programme is as follows:
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  Payment plans

Please find below available fee payment plans:

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  Accreditation



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Why this course?
Innovation techniques play a crucial role in the MA Marketing and Innovation curriculum due to the increasing demand for creative problem-solving and cutting-edge strategies in the industry. According to the Office for National Statistics, the UK's creative industries contributed £111.7 billion to the economy in 2018, highlighting the importance of innovation in driving growth and competitiveness. Table: | Statistic | Growth Rate | |--------------------------------------------------------|-------------| | Jobs in the creative industries projected to grow by X% | | | UK creative industries contributed £111.7 billion in 2018 | | Employers in the marketing and innovation sector are seeking professionals with the skills to drive innovation and stay ahead of the competition. According to the Bureau of Labor Statistics, jobs in marketing management are projected to grow by 8% over the next decade, emphasizing the need for individuals with expertise in innovation techniques. By incorporating innovation techniques into the curriculum, students are equipped with the knowledge and skills needed to thrive in a rapidly evolving industry and contribute to the success of businesses in the UK.

Who should do Innovation techniques in MA Marketing and Innovation curriculum?
This course is ideal for marketing professionals looking to enhance their skills in innovation techniques. With the UK marketing industry growing at a rapid pace, it is essential to stay ahead of the competition.
According to a recent study by the Chartered Institute of Marketing, 72% of UK marketers believe that innovation is crucial for success in today's market.
Whether you are a marketing manager, product developer, or entrepreneur, this course will provide you with the tools and strategies needed to drive innovation in your marketing campaigns.
Statistics show that companies that prioritize innovation are 26% more profitable than their competitors. Don't miss out on this opportunity to boost your career and drive success in the ever-evolving marketing landscape.
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