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Digital marketing in MA Marketing and Innovation curriculum (31)

Immerse yourself in the dynamic world of digital marketing with our MA Marketing and Innovation curriculum. Our hands-on approach incorporates real-life case studies to provide practical insights that prepare you for the fast-paced digital landscape. From social media strategies to data analytics, our program equips learners with the skills needed to thrive in today's digital economy. Dive into the latest trends and technologies, and gain valuable experience through interactive projects and industry collaborations. Join us and take your marketing career to the next level with a comprehensive understanding of digital marketing strategies and tools.

Discover the cutting-edge world of digital marketing within the MA Marketing and Innovation curriculum. Dive into the latest strategies and techniques to drive online success for businesses of all sizes. Learn how to create compelling content, analyze data, and engage with customers through social media platforms. Gain hands-on experience with digital advertising, email marketing, and website optimization. With a focus on innovation and creativity, this program equips you with the skills needed to thrive in the fast-paced digital landscape. Join us and unlock your potential in the exciting field of digital marketing!
Key facts about
● The MA Marketing and Innovation curriculum includes a comprehensive module on Digital Marketing, providing students with a deep understanding of online marketing strategies and tools.
● Students will learn how to develop and implement digital marketing campaigns, analyze data to optimize performance, and leverage social media platforms for brand promotion.
● The program emphasizes hands-on learning through case studies, simulations, and real-world projects, allowing students to apply their knowledge in practical settings.
● Industry experts and guest speakers are frequently invited to share insights and trends in digital marketing, keeping the curriculum relevant and up-to-date with the latest industry practices.
● Unique features of the Digital Marketing module include workshops on content creation, email marketing, and influencer partnerships, giving students a well-rounded skill set in the digital marketing field.

  Duration

The programme is available in two duration modes:

  Course Delivery

Online

  Entry Requirements


  Course Content

• Digital Marketing Strategy
• Social Media Marketing
• Search Engine Optimization (SEO)
• Pay-Per-Click (PPC) Advertising
• Email Marketing
• Content Marketing
• Web Analytics
• Mobile Marketing
• Online Reputation Management
• E-commerce Marketing

  Assessment

The assessment is done via submission of assignment. There are no written exams.

  Course fee

The fee for the programme is as follows:
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  Payment plans

Please find below available fee payment plans:

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  Accreditation



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Why this course?
In today's digital age, the integration of digital marketing in the MA Marketing and Innovation curriculum is essential to meet industry demands and stay relevant in the competitive job market. According to the Bureau of Labor Statistics, jobs in marketing and advertising are projected to grow by 6% over the next decade, highlighting the increasing need for professionals with digital marketing skills. A stylish CSS table can present relevant statistics effectively: ```html
Projected Job Growth 6%
Average Salary £40,000
``` With an average salary of £40,000, professionals with digital marketing expertise are in high demand. By incorporating digital marketing into the curriculum, students can gain practical skills and knowledge that are directly applicable to the evolving marketing landscape. This ensures that graduates are well-equipped to meet the demands of the industry and secure lucrative career opportunities in the UK market.

Who should do Digital marketing in MA Marketing and Innovation curriculum?
This course is ideal for marketing professionals looking to enhance their digital marketing skills and stay ahead in the competitive UK market.
According to a recent study by Statista, digital ad spending in the UK is projected to reach £17.3 billion in 2021, highlighting the growing importance of digital marketing skills.
With over 97% of UK adults using the internet daily, there is a huge opportunity for businesses to reach their target audience through digital channels.
The demand for digital marketing professionals is on the rise, with job postings in the UK increasing by 56% in the past year, according to Indeed.
Whether you are a marketing manager, entrepreneur, or recent graduate looking to kickstart your career, this course will provide you with the skills and knowledge needed to succeed in the digital marketing landscape.
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